Course curriculum

  1. 1
    • Welcome Video

    • How to Complete This Course

  2. 2
    • Creating Your Facebook "Business Manager" Account

    • How To Create / Copy Your Facebook Pixel Code

    • Kunversion+ -- How To Install Your Facebook Pixel Code

    • kvCORE -- How To Install Your Facebook Pixel Code

    • How To Tell If Your Facebook Pixel Is Installed

  3. 3
    • Custom Audiences Introduction

    • Creating Audiences From Uploaded Customer Files

    • Creating Website Visitor Based Custom Audiences

    • Creating Video Engagement Audiences

    • Creating Lead Form Based Audiences

    • Advanced - Lookalike & Value Based Audiences

  4. 4
    • Intoduction - "Thank You For Visiting My Website" Ad

    • Creating Your Thank You Video With Screencastomatic

    • Ryan's Example Video

    • Shane Campano's Example Video

    • How To Edit & Add Overlays To Your Video

    • How To Create The Ad

  5. 5
    • Campaign Creation Basics Section Intro

    • Understanding Different Campaign Types

    • Ad Set Basics

    • Ad Creation Basics

    • 10,000 FT View Of Dashboard Once You Have Multiple Campaigns Running

  6. 6
    • Examples Section Intro

    • Niche Focused FB Ads Tactics

    • How To Create "Lead Ad" Campaigns and "Zapier" The Leads Into kvCORE or Kunversion+

    • Acreage Offer, No Targeting, Video Slideshow Walk-Thru

    • Buyer Side Ads That Can Get You Seller Leads

    • High End Homes Lead Ad Campaign Example

    • Fixer Upper Lead Ad Example

    • Open House "Engagement" Ad Example

    • Google Draw Maps Tactic For Creating Ad Images

    • How To Run Ads ONLY on Instagram

    • Adding Leads To Different Custom Audiences As They Move Through CRM Statuses

    • How To Create Blurred Videos For Your Ads

    • How To "Split Test" an Ad Set

    • How To Use Existing kvCORE Smart CRM Data To Build "Lookalike" & "Lifetime Value" Audiences

    • Tip - Use "Engagement Ads" + page posts with Text Codes To Generate Real Cell Number Leads

    • The Perfect PPC Funnel? (which ads to run when?)

    • How To Build Audiences and Retarget Landing Page Visitors

  7. 7
    • Sites Where You Can Find Emoticons & Text Effects For Your Ads